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DATASET

UDP - Enterprises using social media

Collection: LUISA : Land-Use based Integrated Sustainability Assessment modelling platform 

Description

This indicator is calculated as the share of tourism ecosystem enterprises using two or more social media (having a user profile, an account or a user license). It is based on data collected by the National Statistical Institutes through questionnaires to enterprises with 10 or more employees and self-employed persons (NACE sectors 55, 56, 79). The indicator is part of the digital pillar of the EU Tourism Dashboard. UNIT OF MEASURE: %. RESOLUTION: NUTS0. COMPLETENESS: 100%. POLICY CONTEXT: Higher values indicate a higher usage/presence on social media by tourism ecosystem enterprises. METHODOLOGY: The indicator is a weighted sum, calculated as follows: (percentage_ESTAT10_I55_56

* weightI55_56) + (percentage_ESTAT10_N79 * weightN79). Weight is the share of number of enterprises in the specific NOGA sector (I55+I56 or N79), over the total number of enterprises in NOGA sectors I55,I56,N79. Percentage is the NOGA specific share of enterprises using social media. UNCERTAINTY AND LIMITATIONS: Limited NACE breakdown. Not including micro enterprises (<10 employees). DATA SOURCES: iisoc_cismt (E_SM1_GE2) [ESTAT]; sbs_na_sca_r2 [ESTAT].

Contact

Email
JRC-KCTP (at) ec.europa.eu

Contributors

  • Riccardo Curtale

How to cite

Riccardo Curtale (2022): UDP - Enterprises using social media. European Commission, Joint Research Centre (JRC) [Dataset] PID: http://data.europa.eu/89h/c10e2535-e551-4b3b-a246-b092ee6bf786

Keywords

digital Europe digitalisation social media tourism

Data access

Enterprises using social media - visualisation
Use conditions
European Commission reuse notice 
Access conditions
No limitations 
URL 
Enterprises using social media - download (ODS)
Use conditions
European Commission reuse notice 
Access conditions
No limitations 
URL 
Enterprises using social media - download (CSV)
Use conditions
European Commission reuse notice 
Access conditions
No limitations 
URL 
Enterprises using social media - download (JSON)
Use conditions
European Commission reuse notice 
Access conditions
No limitations 
URL 
ICT usage in enterprises
Access conditions
No limitations 
URL 

  • Reference Eurostat metadata

Geographic areas

European Union Iceland Norway

Temporal coverage

From date To date
2021-01-01 2021-12-31
2019-01-01 2019-12-31

Additional information

Published by
European Commission, Joint Research Centre
Created date
2022-10-22
Modified date
2024-01-17
Issued date
2022-09-27
Landing page
https://tourism-dashboard.ec.europa.eu/ 
Language(s)
English
Data theme(s)
Economy and finance, Science and technology
Update frequency
annual
Identifier
http://data.europa.eu/89h/c10e2535-e551-4b3b-a246-b092ee6bf786
Popularity